What Does a Real Estate Agent Website Cost in Miami?

What a real estate agent website actually costs (2026)

An agent site costs more than a basic service-business page because the work is different: an IDX listing feed, lead capture that actually holds a buyer's interest, neighborhood pages, and bilingual copy for a market where a huge share of searches happen in Spanish. Here's the honest range we build in Miami-Dade and Broward:

• Starter IDX site: $899 — clean one-pager, your listings pulled in automatically, contact form, WhatsApp lead button, Google Maps link. Bilingual EN/ES. Enough to turn a "realtor near me" search into a message.
• Full agent site (IDX + lead capture + neighborhood pages): $1,500–$2,300 — listing search with filters, buyer/seller lead forms, individual neighborhood pages (Brickell, Coral Gables, Kendall...), reviews, and on-page SEO for the submarkets you actually serve.
• Deep local SEO added: $249–$899/mo — the push that gets you in the Google map pack for "real estate agent Coral Gables" or "Se Vende casas Kendall," and into AI answer boxes.
• Brokerage / team / multi-area custom builds: $2,300–$5,000+ — for larger teams, custom lead routing, or a group of neighborhoods.
• Ongoing care (hosting, IDX feed, updates): $29–$149/mo.

Your listings should capture, not leak

Here's the leak in most Miami agent setups: your buyers search listings on Zillow or a portal (someone else's site), then the portal keeps them. An IDX site pulls the same listings onto your domain, so when someone searches Brickell or Coral Gables they stay with you, sign up to you, and your lead capture works. That single change — owning the search page instead of renting it — is usually worth more than the whole build in the first few closings.

The bilingual edge in Miami

A surprising share of Miami's property searches happen in Spanish — "Se Vende," "casas en venta Kendall," "agentes de bienes raíces Miami Beach." We build every agent site with real EN/ES pages, not a sloppy auto-translate, so you capture the Spanish-speaking buyer your competitors never reach. If you serve a strong Cuban, Venezuelan, Colombian or Argentine buyer base, the Spanish version of your site is often where the lead volume lives.

Real detail: it's about the submarket, not "Miami"

"Real estate agent" is too big a keyword for one city. The sites that convert are built for a real address — the Brickell condos buyer, the Coral Gables single-family seller, the Kendall family homes market, the Miami Beach waterfront buyer. We name your real neighborhoods, match the lead forms to how people actually search there, and set the SEO up for the queries your clients actually type instead of one generic homepage.